School of Journalism and Mass Communication organised an enriching alumni connect on “Creator Economy Entrepreneurship”. Ms. Pravina Srivastava, working at Asian News International (ANI) was the invited alumni for the session. Ms Pravina’s key note laid emphasis on the challenges included as a package while pursuing a career in the media industry. She also highlighted the importance of creativity and innovation as essential drivers in the media industry and how creative economy is coming up with the opportunities in it. Discussing her journey into the media industry she inspired the attendees. She laid paramount importance on building connections with established industry professionals. This event served as a platform for current students to gain practical wisdom and foster valuable connections within the media field, contributing to their future success.